Charter Member Agreement

Welcome To Mystery Five-0!

We look forward to supporting you to create a fun and engaging program for your customers and a profitable year-round event for your business.

 

As a Participating Retailer, here’s what you can expect from the team at Mystery Five-0, and what we expect from you during the program.

What You Can Expect From Mystery Five-0:

Four quarterly Mysteries, each with Mystery clues

Done-for-you marketing support , including:

  • Email marketing

  • Social media marketing

  • Website page template

  • Recommended In-Store and Web-Store Marketing tactics

Reproducible (and/or downloadable) patterns for each Mystery (2 patterns per Mystery), plus a bonus Scrappy pattern

Ongoing program Learning Labs covering program implementation and marketing skills training

Your business listed as a Participating Retailer on the Mystery Five-0 website

Access to our Resource Center for Retailers, including program calendar, implementation materials and training recordings

Private Facebook Group and YouTube Channel for Quilt Retailers

Managed Public Facebook page and YouTube Channel promoting Mystery Five-0 and cross promoting participating retailers

Your Commitment As A Mystery Five-0 Retailer:

Participate in at least one Mystery (we recommend you do all four!)

  • Register all Quarterly Mystery quilters with purchase of a $50 Gift Certificate or Account Credit

  • Credit/Gift Certificate can be redeemed for ANY PRODUCT in your store, with Kit sales for the mystery a focal point

Execute the done-for-you elements of the Mystery Five-0 program using the quarterly program schedule, including:

  • Social media promotion

  • Email promotion

  • Create a Mystery Five-0 webpage on your business website

  • Distribute clues for the Mystery to all of your participating quilters

  • Support your Mystery quilters to understand the Mystery, answer questions, and celebrate their success

  • Encourage and promote quilter’s completion of the mystery

Supply data related to program results, including:

  • Number of participating quilters

  • Number of completed quilts (include images, when possible)

  • Pre-promotion SM followers/Post-promotion SM followers

  • Number of kits sold

  • Respond to future surveys to continue improvement of the program

Sell reproducible patterns at or above MAP (both electronic and printed form).

  • No discounts on Mystery Five-0 patterns are allowed

  • Patterns may be included in Mystery Kits, valued at MSRP

Indicate Your Agreement Below:

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